Seoul
Trend research
Reading the season early from one of the fastest fashion cities: street, retail and runway signals distilled before the brief.
SOOLAB
From ideas to collections. Your design and sourcing partner
SOOLAB is a Barcelona-based creative studio. We shape collections around your customer, your quality expectations and your target cost, and carry them from sketch to shipment with our partner factories.
Denim & non-denim collections shaped around your customer, quality expectations and target cost.
We read the market, build the story, and develop samples that are ready to cost and ready to sell.

Trend research
Reading the season early from one of the fastest fashion cities: street, retail and runway signals distilled before the brief.
Design
A Mediterranean design house in the heart of Spain. From heart to hand.
Merchandising & production follow-up
Our merchandising team beside the factories: liaison, quality control, packaging and shipment, from bulk approval to on-board.
Sooyoung Lee
Founder & Managing Director
Every seat at the table matters.
(including the cat’s)
Respect is part of the craft.